This video is
like no other training TOOL !!!
Coming Soon... A new real world training aid
centered around improving the behavior and decision
making skills of our nation's young drivers. The first
episode in the series will focus on the high fatality
rate of Teen Drivers and the top three (3) most common
causes..
Students watching this video will be able to comprehend
the consequences of unsafe behaviors and common novice
driver mistakes. How? DriveCam’s on board camera
program for young drivers captures the few seconds
before and after a teen’s riskiest moments and
potentially life-threatening behaviors behind the
wheel - extreme braking, cornering, acceleration and
collisions. This video will be a powerful tool for
all users because the student observes teens in actual
situations with real-life consequences and outcomes.
It’s a fast-paced video-saturated-world these
teens live in and educators must adapt to maintain
their effectiveness. This program represents a significant
breakthrough in harnessing the benefits of new technology
for the benefit of young drivers. With National television
broadcast and distributed as an ADTSEA’s training
tool these videos will get in front of State Supervisors
of Safety Education, University Professors, School
Teachers, Commercial Driving School Teachers and families
of teen drivers. The National Highway Traffic Safety
Administration recent study shows:
 “
TEENS ... also need to hear messages about other behaviors
that have been determined to be risky for this population,
such as following too closely, excessive speed, and
the consequences of common distractions ... Focus
groups indicated that traffic safety messages for
teens should employ powerful graphic images more than
lengthy narrative to capture a teen’s attention...
They are not hearing ANY messages about these behaviors.”
- National Highway Traffic Safety Administration
The Partners behind this Nonprofit educational initiative
are:
-
American Institute for Public
Safety Foundation has earned recognition as
one of the nation's leading and most innovative
training, education and safety marketing companies,
offering Driver Improvement, Aggressive Driver Programs,
Law Enforcement Training and Public Awareness Campaigns.
-
American Driver and Traffic
Safety Education Association is the professional
association which creates and publishes policies
and guidelines for traffic safety educators throughout
the United States and abroad.
-
Drive Cam’s TeenSafeDriver
program mitigates risk by improving driver behavior
and assessing liability in collisions. DriveCam's
approach has reduced vehicle damages and personal
injury costs by 30 to 90%.
-
Capital Media Group Inc
is a high definition television production and communications
company with 25 years of educational video experience.
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“ TEENS
... also need to hear messages about other behaviors
that have been determined to be risky for this
population, such as FOLLOWING TOO CLOSELY, EXCESSIVE
SPEED, AND THE CONSEQUENCES OF COMMON DISTRACTIONS
... Focus groups indicated that traffic safety
messages for teens should employ POWERFUL GRAPHIC
IMAGES more than lengthy narrative to capture
a teen’s attention... They are not hearing
ANY messages about these behaviors.”
- National Highway
Traffic Safety Administration
|
National Distribution
to Instructors and Educators
This educational content will be made available to
High Schools, Universities (targeting new Freshman
students), Private Driving Instructors, DMVs, Federal
transportation agencies, municipalities and Families
of teen drivers nationwide to assist them in their
training and awareness of teen driver safety issues
including aggressive driving, distracted drivers and
hazard recognition. This program will specifically
focus on helping change driving behavior behind the
wheel by utilizing real world footage of teens behind
the wheel.
Capital Media Group is currently seeking funding
sources for this 501C3 nonprofit initiative.
If you would like
to assist in supporting this important non-profit
educational cause Please contact David Holden at (561)
304-2939
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Message from the Partnership
“The tragic dealths
of our teenage, inexperienced drivers is an EPIDEMIC
and needs to be addressed as strongly as Drinking
and Driving! We need to focus on behavior change
and improving decision making skills with young
drivers.”
- Allen Robinson Ph.D.
CEO ADTSEA
“We’ve analyzed
more than 100,000 risky driving events from thousands
of teens. We’ve extracted the most common risky
behaviors that that lead to near-crash and actual
crash events. And so far, not one crash has been
an accident – every case we’ve observed
was easily avoidable by one party or the other by
adhering to key safe driving principles. The program
is filled with video of real drivers in real situations
with expert analysis and coaching tips too –
we think every driver will learn important lessons
from this video – lessons that will hone safe
driving strategies and foster safe driving habits
designed to reduce countless crashes.”
- Rusty Weiss DriveCam
"Motor Vehicle "accidents"
are the leading cause of death for 15-24 year olds
in the United States. Creative and effective education
is vital if we are going to make inroads into changing
this tragic fact."
-
Jim Hoffheimer President American Institute for
Public Safety Foundation
National
Broadcast
This program will be provided to Mission Criticals
broadcast partners for distribution to a national
television audience of 20 Million households
and 1,500 schools nationwide.
Master copies will be made available to: the AAA
Foundation, Network of Employers for Traffic Safety,
Continual Ed facilities nationwide and many more safe
driver advocates and educators.
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